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Writing A Press Release

Posted by forayentertainment at 04:04 PM on June 24, 2009

FOR IMMEDIATE RELEASE

 

Contact Person: Name of the person to be contacted about the story

Contact Persons Number: Phone number of Contact Person

Best Time: The Best Time To Reach The Contact Person (8:00 AM or PM)

Email: Of Contact Person

Website: Your Website

 

 

NAME OF THE EVENT THE PRESS RELEASE IS ABOUT

(EXAMPLE: Something like: CD Release/Upcoming Performance/Special Speaker)

 

Body of your press release should give all the pertinent facts, When, Where, Why, Who, and should be formatted with 1 inch borders, Times Roman, 12 font, No indentions, Block Style, 2 lines between paragraphs, 1 page (If they want more information they will contact you). Use Spell Check, place (3) three number signs(###), centered below your press release to represent "end of the press release".

 

NOTE: When contacting media, be sure you are sending your release to the appropriate person. If you have a CD release don't send it to the Social editor, it should go to the Entertainment Editor. If you are requesting a reporter to cover your story, send your request to a writer who handles the type of story your information represents. Let them know if they need to send a photographer.

 

Make your request for coverage approximately 2 weeks in advance of your event. Find out when their story deadlines are. If it is a news worthy human interest story, contact the staff writer who covers those kind of events.

 

Example: Do not send Human interest stories to a sports writer-- don't send a sports story to the Human Interest writer, just because you follow their columns.

 

Daily Media Organization need news, you can become a "authority" if they can count on you when they need additions to their stories. Let the media know what you are doing that would be of interest to their readers. Remember they need news to report on a daily basis.

 

###

Your Instructions:

 

Areas in Gold only represent the format for your press release [do not make them yellow on your press release]: Headings, Paragraph structure and spacing above is a sample press release.

 

Contact Person's Name, Phone, Best Times, Email Address and Website may be single spaced.

 

If you are sending a time sensitive release instead of "For Immediate Release" you may note the appropriate Release date.

 

Example: "For Release Tuesday January 31, 20--"

Categories: Information

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